K A L E I D O S C O P E
Tattooed. Trusted. Transparent.
F I N A N C I A L
Uncover Gaps. Eliminate Risk.
Begin Your Readiness Check.
Eric Coons isn’t your typical financial professional. He’s a fully licensed annuity specialist, a decorated Army veteran, a father of five, and a man whose story is inked into his skin and his reputation. He wears suits tailored with intention, but what sets him apart isn’t the fabric. It’s the fire, the follow-through, and the $700M+ in retirement strategies he’s structured without exposing clients to market losses.
“Every one of my tattoos means something, part of my journey, part of what shaped me. I’ve found that retirement planning is similar. It’s not just numbers on a page. It’s a story. Your story. Let’s build a plan that reflects where you’ve been, and where you want to go.”
-Eric Coons
About us
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Eric Coons
Founder, MDRT
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Mark Huber
Licensed Retirement Planner
At Kaleidoscope Financial, retirement isn't complicated—it's clarified.
We help individuals and families protect and grow their wealth using proven fixed and fixed indexed annuity strategies built for one thing: long-term security you can actually count on.
Our founder, Eric Coons, is a U.S. Army veteran and independent annuity broker with over 24 years of experience and more than $700 million placed into solutions that have delivered real stability for real people. Eric started his career as a captive agent, but after a decade inside the limitations of a single carrier, he built something better. He launched Kaleidoscope Financial as a fully independent firm, free from the quotas, incentives, and product restrictions that compromise advice at other agencies.
That independence is everything.
We don't represent any single carrier. We don't push products. We build strategies, yours specifically, by searching the full market to find the solutions that fit your goals, your timeline, and your life.
Whether you're approaching retirement, looking for guaranteed lifetime income you can never outlive, or rolling over assets for predictable, protected growth, we're not here to sell you something. We're here to simplify something that's been made far too complicated, and to make sure you walk away with a plan you understand and trust.
No commissions driving our recommendations. No carrier loyalty clouding our judgment. Just clarity.
Featured In:
Taking the first step toward a safer retirement can feel overwhelming but it doesn’t have to be. We want to make it simple and take away the stress and uncertainty of figuring it out on your own.
That’s why we’re giving you free access to a powerful resource: Eric’s published book,
Mastering Annuities: The Decisive Path — 10 Steps to Guide Your Annuity Decision.
Inside, you’ll discover the exact safe money strategies Eric has used to help hundreds of retirees protect their savings, generate reliable income, and gain peace of mind about their future. Don’t miss this opportunity to get clarity and confidence — for free.
click download to receive your copy today.
Why kaleidsocope works
What sets us apart isn’t just what we say, it’s how we show up.
No Scripts. Just Substance.
Most advisors lead with polish. Eric leads with presence. A father, veteran, and retirement strategist—he brings real-life experience to every plan he builds.
Real Human Experience
Resilience, Not Rebellion
Tattoos Tell the Truth.
Every mark has meaning. Eric’s ink reflects loyalty, loss, and legacy—the same values that guide the way he protects your financial future.
Standout Strategy
Cut Through the Noise.
10,000 advisors follow the same playbook. Eric doesn’t. He offers clarity, not confusion. Structure, not speculation. Security—not sales tactics.
Confidence Without the Act
Backed by Performance.
With over $400 million in retirement strategies placed, Eric doesn’t just look different—he delivers different. And that difference is measured in outcomes, not optics.
